Creative Director & Brand Designer

Craft
Work
That
Moves.

Brand identities, digital experiences, and editorial systems built with intention. Based in Paris — working worldwide.

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Design studio workspace
Trusted by
Meridian Fable Studio Solace Health Oskar & Co Terrain Lumines
Brand Identity Web Experience Editorial Design Motion & Brand Product Design Creative Direction
Brand Identity Web Experience Editorial Design Motion & Brand Product Design Creative Direction
Selected Work

Recent Projects

View all work →
Meridian brand identity project
Meridian — Identity
Branding

Meridian

Fable Studio web experience project
Fable Studio — Web
Web Design

Fable Studio

Solace Health product design project
Solace — Product
Product Design

Solace Health

What I Do

Services

01

Brand Identity

Strategy, naming, logo systems, typography, colour, and brand guidelines that give organisations a lasting visual voice.

02

Web Experience

Design-led websites and digital products — from information architecture and wireframes to polished, performant UI.

03

Creative Direction

Art direction for campaigns, editorial projects, and content — keeping every touchpoint visually coherent and intentional.

About

Obsessed with craft since 2011.

I'm Alex Moreau — a creative director working at the intersection of brand strategy and visual design. After a decade leading in-house studios and creative agencies across Paris and London, I now work independently with founders, studios, and cultural organisations.

I believe the best design is invisible — it works so well you only notice it when it's gone.

Full story →
12+ Years of practice
200+ Projects delivered
40+ Awards & recognitions

Have a
project in mind?

I take on a limited number of projects each year. If you're working on something interesting, let's talk.

Start a conversation →

Design System

All kit components, ready to copy-paste.

Tokens · Colors
--bg
#111110
--surface
#1A1A18
--surface-2
#222220
--accent
#D4A262
--text
#F8F6F2
--muted
#6B6B68
Buttons
Badges
Branding Web Design Editorial Available New
Form Inputs
Stat Block
12+ Years
200+ Projects
40+ Awards
Typography
Eyebrow · Plus Jakarta Sans 700 · 0.72rem

Heading · Plus Jakarta Sans 700 · 1.5rem

Display

Body text · DM Sans 400 · 1rem. The best design is invisible — it works so well you only notice it when it's gone. Clear hierarchy, generous spacing, and intentional restraint.